How To Add Personalization In Mailchimp

How To Add Personalization In Mailchimp

  1. Log In to Mailchimp: Access your Mailchimp account.
  2. Create or Select a Campaign: Start a new campaign or choose an existing one.
  3. Go to the Email Designer: Click on the "Design Email" button.
  4. Insert Merge Tags: Use merge tags to personalize content (e.g., *|FNAME|* for first names).
  5. Customize Subject Line: Add personalization in the subject line using merge tags.
  6. Preview Your Email: Check how the email looks with personalization.
  7. Send a Test Email: Send a test to see the personalization in action.
  8. Schedule or Send Your Campaign: Finalize and send your personalized email.