How To Track UTM In Google Analytics
- Understand UTM Parameters: Learn what UTM parameters are and why they are important for tracking.
- Create UTM Links: Use a UTM builder tool to create links with parameters like source, medium, and campaign.
- Share UTM Links: Distribute your UTM links through emails, social media, or ads.
- Access Google Analytics: Log in to your Google Analytics account.
- Navigate to Acquisition: Go to the 'Acquisition' section in the left sidebar.
- Select Campaigns: Click on 'Campaigns' to view traffic from your UTM links.
- Analyze Data: Review the data to see how your campaigns are performing.
- Adjust Strategies: Use insights to refine your marketing strategies based on performance.