How To Do Competition Research With Ahrefs

How To Do Competition Research With Ahrefs

  1. Identify Your Competitors: Find businesses in your niche that rank for similar keywords.
  2. Enter Competitor's URL: Use Ahrefs Site Explorer to analyze a competitor's website.
  3. Check Organic Keywords: Look at the keywords your competitor ranks for.
  4. Analyze Backlinks: Review the backlinks pointing to your competitor's site.
  5. Examine Top Pages: Identify which pages drive the most traffic for your competitor.
  6. Review Content Strategy: Analyze the type of content that performs well for them.
  7. Look for Gaps: Find keywords or topics they are missing that you can target.
  8. Monitor Changes: Keep track of your competitor's rankings and backlink profile over time.